AI Search Optimization · Cyber Security · SaaS · IT Services — USA · UK · Australia
51% of B2B software buyers now start vendor research in an AI chatbot, not Google (G2, 2026). When they ask for a security vendor, a platform, or a managed IT provider — the companies AI cites win the deal before you even know it exists.
We audit only 3 companies per month. 2 spots remaining this month.
This is the moment we engineer: when a buyer asks AI who to shortlist, your company is the cited name. (Illustrative — examples shown.)
Select your company type to see what's specifically broken — and exactly how we fix it
CISOs ask ChatGPT "top MSSP for healthcare compliance" before any analyst call. If AI doesn't cite your firm, you never enter the evaluation.
View Cyber Security Details →Buyers prompt AI for "best [your category] software" and get a three-vendor shortlist in seconds. 69% end up choosing differently because of it (G2, 2026).
View SaaS Details →Business owners ask AI "managed IT provider for law firms near me" before requesting a single quote. If you're not the cited answer, a competitor is.
View IT Services Details →Security is bought on trust, and trust research now starts in AI. A security lead types "best penetration testing firm for fintech" or "top MDR provider for a 500-seat company" into ChatGPT — and gets a shortlist. Firms that aren't cited never get the RFP.
The firms AI recommends aren't the most capable — they're the ones whose websites are structured for AI to read and trust: Service and Organization schema, certifications marked up as entity signals (SOC 2, ISO 27001, CREST), capability pages AI can extract instead of PDF datasheets it can't. A fixable technical problem.
"Best MSSP for healthcare compliance in the US"
What a security buyer sees today when they ask AI who to shortlist.
Service or Organization schema describing what the firm actually doesBuyers prompt AI with "best project management software for construction teams" or "[category leader] alternatives for mid-market" and get an instant canvas of three to five vendors. G2's 2026 research found 69% of buyers chose a different vendor than planned because of AI chatbot guidance — and one in three bought from a vendor they had never heard of before.
That's the opportunity: AI answers are the rare channel where an unknown product can leapfrog category leaders. It requires SoftwareApplication schema, an llms.txt file, AI-extractable pricing and comparison pages, and a deliberate presence on the review platforms AI engines cite most.
"Top field service software for HVAC companies"
The shortlist a buyer sees before they ever reach your website.
SoftwareApplication or Product schema — AI cannot parse features, pricing tiers, or integrationsllms.txt — no curated map telling AI engines what the product is and who it servesManaged services is a local, trust-driven purchase — exactly the kind of decision buyers now hand to AI. An operations director types "managed IT provider for law firms in Manchester" or "IT support company for medical practices near me" and calls whoever AI names. No comparison shopping. No tender.
Most MSP websites are built for humans, not AI: no ProfessionalService or LocalBusiness schema, no areaServed markup, generic "IT solutions" copy instead of the industry-specific service pages AI needs to match a provider to a niche query. The best-structured local MSP wins the citation — regardless of size.
"Recommend a managed IT provider for law firms in Sydney"
What a business owner sees when they ask AI for an IT provider in their city.
ProfessionalService or LocalBusiness schema — AI cannot place the firm geographicallyareaServed markup for the cities and regions the firm actually coversSources: G2, "The Answer Economy" — survey of 1,076 B2B software buyers and decision-makers, March 2026 · Gartner press release, February 19, 2024.
This is no longer a prediction. G2's March 2026 survey of 1,076 B2B decision-makers shows AI chatbots are now where vendor research starts — and where shortlists get written. Gartner projects traditional search volume down 25% by 2026, and organic search traffic down 50% or more by 2028 as buyers embrace AI-powered search.
G2, The Answer Economy (March 2026, n=1,076) · Gartner (February 2024).
G2's Chief Innovation Officer calls it the third great compression of the buyer journey: directories compressed the market into a book, Google compressed it into a page of results — and AI now compresses it into a single answer.
— Paraphrasing Tim Sanders, Chief Innovation Officer, G2 (2026)The vendor AI cites isn't the best — it's the best-structured
AI engines recommend the most citation-worthy, machine-readable source for a query — not the biggest brand. One in three buyers now purchase from vendors they had never heard of (G2, 2026). That vendor can be you.
Your SEO pipeline is quietly shrinking
Gartner projects organic search traffic will fall by 50% or more by 2028 as buyers embrace AI-powered search. The demand isn't disappearing — it's moving to a channel most tech companies haven't instrumented.
Citation history compounds — every month of delay widens the gap
AI engines build on what they have already cited. A competitor appearing in AI answers for six months accumulates an authority advantage that gets progressively harder to close. Earlier is structurally better.
Six outcomes your company gets. In plain language.
When your company appears in ChatGPT and Google AI answers, buyers arrive pre-sold — they contact you having already shortlisted you.
Your company and offering appear at the very top of Google — above every listing — when buyers search your category in your markets.
When a buyer asks ChatGPT who to consider in your category, your company is on the canvas — not just your competitors.
AI answers reward structure over size. Niche vendors with precise entity signals consistently beat bigger brands for specific, high-intent queries.
Monthly AI share-of-voice reports: which prompts you appear for, how often, and against which competitors. Real numbers, no agency buzzwords.
Not 6 months. Technical fixes take effect within 2–4 weeks. Measurable AI visibility changes within 30 days of going live.
STEP 01
Fill in the short form below. We test whether your company appears in ChatGPT, Perplexity, and Google AI for the queries your buyers actually use — in the US, UK, and Australian markets you sell to.
✓ Free. 60 seconds to request.
STEP 02
A 30-minute call where we show your actual AI visibility score, which competitors are being cited instead, and precisely which technical fixes close the gap.
✓ No jargon. Plain language.
STEP 03
You choose whether you want us to fix it. If your team wants to implement in-house, the report tells them how. We're here if you want it done for you.
✓ Your choice. Your timeline.
STEP 04
With fixes in place, your company begins appearing in AI answers within 30 days. More AI citations = more buyers who arrive already convinced.
✓ Measurable within 30 days.
Final pricing depends on company size, product lines, and target markets. Short scoping call required before payment. Pricing in USD — GBP and AUD invoicing available.
Tier 1
Find out exactly where your company stands in AI search across your markets — and exactly what's stopping it from being cited.
$500–1,500
One-time · Delivered in 5–7 days
Tier 2
For companies serious about owning their category's AI answers every month — as engines, models, and competitors change.
$1,500–4,000
Per month · Cancel anytime with 30 days notice
Tier 3
For teams that want a one-time implementation. We do everything — measurable results in 30 days.
$2,500–7,500
One-time · All fixes done within 2–4 weeks
Final pricing depends on company size, number of products or service lines, and target markets. Short scoping call required before payment.
Service and Organization schema, AI crawler access, llms.txt file, and extractable capability pages that AI engines need to recommend a vendor with confidence. In most cases the fix is technical and structural — not a brand problem.llms.txt, extractable content structure, and presence on the review platforms and directories AI engines treat as authoritative. Your existing SEO is a foundation, not a substitute: we build the layer on top that makes AI engines cite you. We work alongside in-house teams routinely.areaServed markup covering all three.60 seconds. We'll be in touch within 24 hours.
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